Wanderlands Neuroscience-Backed Nut Mixes Will Take You Places

Wanderlands Neuroscience-Backed Nut Mixes: The Snack That Transports You

Let’s talk Wanderlands—a pecan-based snack mix that flips everyday snacking into a full-on sensory experience. Picture this: a winemaker and a neuroscientist team up to create snack blends that evoke the wildest places in your mind. After two years of experimenting with mind-bending flavors and textures, they’ve created blends that’ll hit you right in the feels—literally. Wanderlands uses your sense of smell to take you on a journey with flavors that capture the essence of spots like the Mesa After Rain, Mineral Creek Wilds, and Into Snowy Woods. It’s snacking reimagined.

Founder Sofia Rovirosa, raised on a 4th gen pecan estate in New Mexico, knows a thing or two about “terroir”—the whole ‘taste of a place’ concept. She spent years crushing it as a cellar master in Napa before teaming up with Jane Ko, a neuroscience PhD and brand marketing whiz, to harness the brain’s sensory powers. Together, they crafted Wanderlands, a snack line that gives you a taste of somewhere else, combining their backgrounds in winemaking, travel, and brain science with the magic of olfactory stimulation.

Each Wanderlands mix is made from estate-grown, non-GMO pecans, blending seeds, veggies, and legumes with spices that dial in on the vibe of a specific time and place.

Mesa After Rain:

Tasting Notes: Earthy. Umami. Grassy.
Setting: Summer thunderstorms wash over desert dust.
Ingredients: Hatch green chile, horseradish, fennel, yuzu, pecans, black soybeans.

Mineral Creek Wilds:

Tasting Notes: Spicy. Tangy. Smoky.
Setting: Fall leaves on damp soil, with roasting hatch chiles.
Ingredients: Hatch red chile, fire roasted pepper, pecans, fava beans, habanero.

Into Snowy Woods:

Tasting Notes: Savory. Peaty. Piney.
Setting: Crisp mountain air, woodsmoke, fresh snow.
Ingredients: Lapsang Souchong tea, black cardamom, pecans, beets, cremini mushrooms.

Wanderlands isn’t just snack food—it’s a trip in a bag.